Booster Juice Community Involvement

Booster Juice Sets Record for the Largest Smoothie In theWorld

 

              

http://www.junkfoodnews.net/Booster-Juice-Smoothie.htm - Photos by David McKinley

 

v  A Booster Juice store in Kitchener, Canada broke the current record for the World's Largest Smoothie.

 

v  City firefighters help in the effort to move in the Guinness World Records by creating the world's largest smoothie.

 

v  It took 7 blenders, 3.5 hours of blending and over 195 gallons of smoothie, to break this record, Booster Juice had to beat the former record of 333 litres or 88 gallons of smoothie.

v  Most importantly, Booster Juice raised $1,000 for the Canadian Cancer Society by selling the world's largest smoothie in 24 Oz cups after the record breaking event.

 

 

http://www.junkfoodnews.net/Booster-Juice-Smoothie.htm

Franchise Owners

https://www.youtube.com/watch?v=aZItZJia2fU

   

Booster Juice information video regarding

franchise owners and their personal experience.

Cost and Qualifications Booster Juice Franchise

Standard Cost and Qualifications for Booster Juice are as follows:

 

BOOSTER                                                                                                                             JUICE

MINIMUM FINANCIAL REQUIREMENTS* EXPERIENCE FRANCHISE FEE* TURNKEY COST*	Net Worth: $ 350,000 Liquid Assets: $ 100,000 Customer service background preferred $20,000 $214,500 to $244,500**
TOTAL ESTIMATED INITIAL INVESTMENT*	$234,500 to $264,500***
ROYALTY FEE	6% of gross sales
UNIT SIZE	950 – 1200 sq. ft. (Traditional) 550 – 950 sq. ft. (Small Format Traditional) 120 – 400 sq. ft. (Kiosk)
TERM OF FRANCHISE AGREEMENT	10 Years
FRANCHISE TRAINING	2 weeks

 (Dale, W. (2007). Booster juice. Retrieved from http://www.boosterjuice.com/)


This is the general process.

 

STEP (1) You must fill out the initial qualification forum on the website or contact Edmonton office. If you qualify you will be sent the franchise package followed up with a meeting with the franchise team.

 

STEP (2) In the face to face meeting they review your application and answer any questions. Afterwards you sign the disclosure agreement.

 

STEP (3) Depending on your proximity to existing Booster Juice locations you might be invited to Discovery Day to meet executives at head office in Edmonton to better understand the business.


STEP (4) To finalize the procedure there is a complete reference and background check. Once everything is a green Booster Juice will sign the agreement and you will start looking for your potential location.

(Dale, W. (2007). Booster juice. Retrieved from http://www.boosterjuice.com/)

 

           

The Brand Booster Juice

 

http://www.marketingmag.ca/wp-content/uploads/2011/07/Jose-Bautista-and-Dale-Wishewan.jpg

 

 

 

http://www.youtube.com/watch?v=hix3nFivA-4

Booster Juice teaming up with Jose Bautista of the Toronto Blue Jays

 

 

http://www.youtube.com/watch?v=KSD5ULL0p5c

Motivational Booster Juice Commercial

 

Booster Juice Ceo Dale Wishewan

 

           Dale Wishewan was born and raised Waskatenau, Alberta. From the beginning Dale believed in his dream. After 10 years, 200 stores, and 6 countries later he is the President and CEO of Canada’s biggest chain of fresh juice and smoothie bars. In 10 years Booster Juice has developed into one of Canada’s top food service chains with sales of over $80 million. Dale has been recognized as one of Canada’s Top 40 under 40 recipients, Ernst & Young Entrepreneur of the Year,  and Foodservice & Hospitality Entrepreneur of the Year. Dale’s support and passion has helped him in everything he has succeeded at, including his athletic background, becoming a mechanical engineer, and building the Booster Juice brand.

 

http://www.businessedge.ca/archives/article.cfm/beverage-entrepreneur-a-natural-booster-6085

Healthy Ingredients

Booster Juice emphasizes its potent ingredients. They strive to achieve the best for their menu. The company goes as far as the Amazon rainforest and Japan.  One of the many ingredients is Matcha green tea leaves.  Matcha is tea leaves grounded into fine powder to use in drinks and can be purchased in a tin for home consumption. 

 

 (Dale, W. (2007). Booster juice. Retrieved from http://www.boosterjuice.com/)

Açaí Brazilian Power-Berry is another super food that is big in nutrition. It is found in the Amazon rainforest in Brazil. This berry is used in many of the smoothies, shakers, zola drinks, and lastly berry bowls. The berry itself offers health benefits such as Calcium, Iron, and Electrolytes.

 

 

(Dale, W. (2007). Booster juice. Retrieved from http://www.boosterjuice.com/)